One of my best friends had banner ads and YouTube ads on his laptop, and there was a day where I finally had to say something about this. I asked him if he ever considered installing an ad blocker and explained how easy it is. He surprised me by saying "Meh, they don't really bother me. I kinda like some of them." As mind-bending as this is from my own perspective, this mindset does seem to exist.
I can also count with more than one finger how many girls I've gone on a movie date with who said "I dunno, I like it" after I made fun of the stupid Coca-Cola commercial or whatever before the trailers. Looking back at this, I probably was being a bit pompous. I'm pretty sure they liked the commercials for the vibes they picked up from their perceived positivity.